25 years ago Tom Peters (#8) and Bob Waterman co-authored the classic "In Search of Excellence". The book resulted from an internal McKinsey assignment and the wish of the two consultants to present the findings in a structured manner to PepsiCo after a 700-slide presentation in front of Siemens management in 1979.
"You could boil all of Search down to three words: People. Customers. Action. That was about as far as you could get from the prevailing wisdom of the time, which you could also boil down to three words: Numbers. Bureaucracy. Control."
View Tom's Confessions on FastCompany. And buy his books...
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